Times change; technologies change; people change; attitudes change. Ask yourself … are you making engagement marketing decisions based on past assumptions that may no longer be true? For example: Assumption: Augmented Reality (AR) is too expensive. Reality: It’s more affordable than ever. Assumption: AR is too involved. Reality: It’s… learn more >
LinkedIn recently published an ePaper entitled, “5 Trends Every CMO Should Know.” The content was drawn from trusted industry sources, and each trend was accompanied by an inset detailing how CMOs can use LinkedIn to take advantage of each. This blog will do the same, but with a… learn more >
Explore the evolution of marketers and executive decision makers from “Mad Men” to “Math Men.” Read the article
Recent studies* have once again proven something we all understand intuitively: 90% of the information transmitted to the brain is visual. 90% of all human communication is non-verbal. The more senses that are engaged, the more likely a person is to retain information. And my favorite: Average human attention span… learn more >
We do not become wise through experience. We become wise by reflecting upon experience. No, you haven’t clicked on the “Zen Wisdom” blog by accident. That statement will make sense soon, I promise. I’ve known a great many people in my life who don’t seem to ever… learn more >