Everything Old is New Again…… and Ironic

Don’t throw the past away,  You might need it some rainy day. Dreams can come true again,  Cause everything old is new again.  – Peter Allen Stephen King said it. Peter Allen sang it. The New York Times published it. The list of sources who have expressed a… learn more >

Your Tradeshow “Spring Cleaning” Checklist

Spring is almost here, and with it comes a flurry of Holidays across many cultures; Easter, Pesach, and Beltane to name only a few.  Each has their own celebratory components, but they all share one thing in common … they celebrate a time of renewal… learn more >

The SECRET to How Tradeshows Have Changed

You. Are. Not. Special. Ouch. Perhaps I should clarify; when it comes to tradeshows & meetings, your marketing concerns and challenges are not special … and by “special,” I mean unique. Better? So why this provocative admonishment?  Let me explain. I’ve been in the tradeshow and meetings industry a long… learn more >

The SECRET to keeping your audience engaged

Question: You’ve just accepted an invitation or assignment to give a presentation. What is the very next thing you should do?     develop your outline     create your slides     discover everything you can about your audience and its needs Answer: If you picked a or b, you really… learn more >

How to Create Dynamic Presentation Visuals

According to the U.S. Department of Labor, 10% of the information we remember after a live presentation is retained through the spoken word; 65% is retained through visuals. Without well-designed visuals, even a charismatic speaker will have less impact. In this blog, we’ll look at… learn more >