Every year, the biggest and best known brands from around the world continue to take experiential storytelling to new levels of excitement and engagement. New cutting-edge augmented reality (AR) experiences took center stage in 2019. This snapshot article explores the way to get to where the… learn more >
Facebook, Apple, Amazon and Google are all jumping on the Mixed Reality (MR) bandwagon.
Are you experiencing FOMO? Explore how MR is taking the industry by storm with new best practices and super-charged storytelling.
Do you want to jump in and mix it up a little.
Every day, industry news contains a new use for Augmented Reality (AR). The more you know about current best practices, the more you’ll see AR as a valuable tool, and not just a toy. This month’s Snapshot continues our exploration of AR’s expanding role in telling… learn more >
….For More Impact at Meetings and Tradeshows This white paper explores the significant value that companies can deliver to their trade show, meeting, and event visitors through the use of two immersive engagement platforms: augmented reality (AR) and virtual reality (VR). Innovations in these formats are… learn more >
In an April blog post, I invoked the adage “everything old is new again” when discussing the current trend of using hand-written letters to communicate with clients … as well as the irony of online services that automate this practice. Really? This month, I experienced… learn more >
This week, I’d like to revisit a blog from late last year. Recent political and cultural events continue to reinforce the fact that our economy is globalizing more and more with each passing day. It behooves us, then, to become more aware of difference between… learn more >