Useful Tips For #event Twitter Success

If you’ve been following Synch-Up, you know we’re fans of using social media for event marketing. Recently, we reflected on lessons learned while integrating Twitter into a trade show marketing campaign. Here are some useful tips to make your next Twitter promotion a viral success:… learn more >

HIMSS10 in Retrospect

HIMSS 2010, the Healthcare Information and Management Systems Society Conference and Exhibition, took Atlanta by storm last week. The GetSynchronicity team was on its toes throughout the week, with five clients spread across two separate halls. How did HIMSS 2010 compare with… learn more >

Executive Speaker Coaching

Executive speaker coaching helps corporate presenters master the podium. User group conferences, sales meetings and trade shows provide plenty of opportunity for executive presentations. Unfortunately, not all presenters rise to the occasion with an appropriate level of persuasive power. A small investment in executive speaker coaching pays… learn more >

Hunters and Farmers

“10,000 years ago, civilization forked. Farming was invented and the way many people spent their time was changed forever.” That’s the opening of Seth Godin’s blog of Wednesday, Feb 3. Seth went on to make the point that marketers seldom differentiate between Hunter type personalities and… learn more >

A More Networked New Year Redux

February 2nd. Ground Hog Day and exactly one month since I began my New Year resolution of being a better networker. Punxsutawney Phil’s results? He saw his shadow and we have six more weeks of winter. My results? Almost as depressing. I haven’t updated my… learn more >

GetSynchronicity Partners with Unisfair

Frankfort, IL, (January 28, 2010) – GetSynchronicity, an experiential brand marketing firm, today announced a partnership with Unisfair, the leader in virtual events and virtual environments for business, to better serve clients who demand a custom, easy-to-navigate virtual event experience. Online virtual events utilize rich… learn more >

Virtual Events

Today we announced a partnership with Unisfair, the leader in virtual events and virtual environments for business. Are we abandoning the live events market and our loyal conference and trade show customers? Reacting to the shrill warnings about the impending death of face to face events?… learn more >

On the Creative Process

Yesterday, in the middle of a weekly conference call, a client team unexpectedly exploded with a burst of creative ideas. We had been confirming strategy for a social media campaign. Suddenly the dam broke loose and ideas began flooding the room. Everyone had ideas about… learn more >

Virtual Events

Traditional event models don’t work for all audiences all the time. Connecting with geographically dispersed and increasingly budget challenged audiences requires new models for corporate event marketers. Enter the virtual events solution. Virtual meetings and events provide a new measure of convenience, flexibility, immediacy and personal relevance… learn more >

Social Media in Event Marketing

Are you among the thirty-one percent of industry respondents who have incorporated social media into their exhibit marketing efforts? What are the most popular social media tools being used in B2B events? What kind of metrics are being tracked and how successful are social media… learn more >