Ignite

BETTER RESULTS FOR TRADESHOWS, MEETINGS & EVENTS

Use Storytelling Skills to Create Narrative from Data

Stories bring people together. They help us simplify complex messages, solidify abstract ideas and inspire audiences. Organizations today have a bigger storytelling advantage than they’ve ever had before: Data. We’re sitting on mountains of data and hidden inside are the stories our audiences crave. They’re just waiting for someone to tease out the narrative.

This month’s Snapshot Topic explores how to use data to create stories that drive audiences to action. View the document