I just saw an online article titled “How to Make Every Customer Love You.”
Really?
Sounds to me like a recipe for frustration. Abraham Lincoln figured out years ago that you can’t please all the people all the time. Being everything to everybody is hard – and unsatisfying – work.
A better objective? Figure out who you really want to have as customers. Then figure out how to make those people love you.
That’s a goal worth working for.