Measurement

2009Dec8eTip Small

Skillful measurement does more than validate your success. Well-planned evaluation strategies reveal unexpected opportunities and identify unrealized potential.

Consider pre- and post-event surveys to capture valuable benchmarking data. Use conference and session evaluations to fuel a process of continual improvement. Employ trade show booth audits and exit polls to generate competitive analyses and track visitor behavior.

Successful data mining takes comparatively little time and effort, but can yield significant rewards for your event portfolio. Click on the links below to view sample reports to jumpstart your own measurement program.

GetSynchronicity creates experience-based programs that that move to action the people that matter to you most.

XYZ Booth Exit Survey
XYZ Annual Conference Report
Annual Franchise Conference ROI