Solvay Pharmaceuticals
Challenge
- Create an IBS issues forum
GetSynchronicity Solution
- Engage with touch screen interface
- Provide opportunity to voice opinions in a personal survey
- Educate with expert videos and medical data
Result
- 1,692 physicians participated, more than 10% of total show attendance
Mastertaste Annual Sales Meeting
Challenge
- Communicate corporate mission to employees
GetSynchronicity Solution
- Create high-impact media presentation
- Highlight the contributions of individuals
- Generate excitement with stirring narrative
Result
- Repurposed for a global roadshow, traveling to ten cities worldwide
SoftwareAG – Int'l Sales Meeting
Challenge
- Inspire sales force with solution launch
GetSynchronicity Solution
- Communicate story in an MTV-style video
- Compose original, classic-rock style score
- Feature Software AG executives in key roles
- Surprise reveal on stage at end of video
Result
- Conclusion of the video brought the audience to its feet
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NextGen – HIMSS
Challenge
- Create self-guided learning application
GetSynchronicity Solution
- Engage with a touch screen interface
- Create intuitive path by designing around user profiles
- Use a mix of assets to appeal to varied learning styles: visual, auditory, kinetic, etc.
Result
- Rolled out to multiple client-facing events
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Loders Croklaan- IFT10
Challenge
- Increase awareness of palm oil benefits
GetSynchronicity Solution
- Attract attendee interest with self-assessment
- Foster hands-on learning
- Extend experience with links to micro site
Result
- Generated significant market research, created ice-breaking opportunities for booth staff and positioned Loders Croklaan as leader in Palm Oil.
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Electrolux – Dealer Buying Shows
Challenge
- Streamline registration for hourly drawing
GetSynchronicity Solution
- Go digital with iPad tablet
- Pre-load attendee data
- Automate administrative functions
- Use brand ambassadors to facilitate sign-up
Result
- Increased participation & reduced registration time
Siemens Hearing – Audiology Now
Challenge
- Increase length of time attendees spend in booth
GetSynchronicity Solution
- Create competitive environment
- Leverage cool-factor of iPads to encourage participation
- Facilitate experience with professional host
Result
- Created a continuous flow of traffic to product stations and sales staff
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