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BETTER RESULTS FOR TRADESHOWS, MEETINGS & EVENTS

Defining Content Is Step One: Next is General Session Design

You’ve been put in charge of creating and implementing the General Session at your next Sales Meeting.

Of course, the first thing to do is define your content. Your content will drive everything else you do, from the theme, to speaker selection, to the evening events.

But once your General Session content is defined… what then? This article will explore the next steps content developers need to take to create a successful meeting. View the document…